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Impact of the removal of misleading terms on cigarette pack on smokers' beliefs about 'light/mild' cigarettes: cross-country comparisons.

Yong HH, Borland R, Cummings KM, Hammond D, O'Connor RJ, Hastings G, King B.

Addiction. 2011 Dec;106(12):2204-13. doi: 10.1111/j.1360-0443.2011.03533.x. Epub 2011 Sep 21.


What happened to smokers' beliefs about light cigarettes when "light/mild" brand descriptors were banned in the UK? Findings from the International Tobacco Control (ITC) Four Country Survey.

Borland R, Fong GT, Yong HH, Cummings KM, Hammond D, King B, Siahpush M, McNeill A, Hastings G, O'Connor RJ, Elton-Marshall T, Zanna MP.

Tob Control. 2008 Aug;17(4):256-62. doi: 10.1136/tc.2007.023812. Epub 2008 Apr 21.


Beyond light and mild: cigarette brand descriptors and perceptions of risk in the International Tobacco Control (ITC) Four Country Survey.

Mutti S, Hammond D, Borland R, Cummings MK, O'Connor RJ, Fong GT.

Addiction. 2011 Jun;106(6):1166-75. doi: 10.1111/j.1360-0443.2011.03402.x. Epub 2011 Apr 12.


Relationship between constituent labelling and reporting of tar yields among smokers in four countries.

O'Connor RJ, Kozlowski LT, Borland R, Hammond D, McNeill A.

J Public Health (Oxf). 2006 Dec;28(4):324-9. Epub 2006 Sep 14.


Do smokers in Europe think all cigarettes are equally harmful?

Brown A, McNeill A, Mons U, Guignard R.

Eur J Public Health. 2012 Feb;22 Suppl 1:35-40. doi: 10.1093/eurpub/ckr198.


Use of and beliefs about light cigarettes in four countries: findings from the International Tobacco Control Policy Evaluation Survey.

Borland R, Yong HH, King B, Cummings KM, Fong GT, Elton-Marshall T, Hammond D, McNeill A.

Nicotine Tob Res. 2004 Dec;6 Suppl 3:S311-21.


Australian smokers support stronger regulatory controls on tobacco: findings from the ITC Four-Country Survey.

Young D, Borland R, Siahpush M, Hastings G, Fong GT, Cummings KM; ITC Collaboration..

Aust N Z J Public Health. 2007 Apr;31(2):164-9.


Awareness of FDA-mandated cigarette packaging changes among smokers of 'light' cigarettes.

Falcone M, Bansal-Travers M, Sanborn PM, Tang KZ, Strasser AA.

Health Educ Res. 2015 Feb;30(1):81-6. doi: 10.1093/her/cyu070. Epub 2014 Dec 8.


US Smokers' Beliefs, Experiences and Perceptions of Different Cigarette Variants Before and After the FSPTCA Ban on Misleading Descriptors Such as "Light," "Mild," or "Low".

Yong HH, Borland R, Cummings KM, Lindblom EN, Li L, Bansal-Travers M, O'Connor RJ, Elton-Marshall T, Thrasher JF, Hammond D, Thompson ME, Partos TR.

Nicotine Tob Res. 2016 Nov;18(11):2115-2123. Epub 2016 Apr 15.


Effects of the 2003 advertising/promotion ban in the United Kingdom on awareness of tobacco marketing: findings from the International Tobacco Control (ITC) Four Country Survey.

Harris F, MacKintosh AM, Anderson S, Hastings G, Borland R, Fong GT, Hammond D, Cummings KM; ITC Collaboration..

Tob Control. 2006 Jun;15 Suppl 3:iii26-33.


Smokers' responses to advertisements for regular and light cigarettes and potential reduced-exposure tobacco products.

Hamilton WL, Norton Gd, Ouellette TK, Rhodes WM, Kling R, Connolly GN.

Nicotine Tob Res. 2004 Dec;6 Suppl 3:S353-62.


Relationship of cigarette-related perceptions to cigarette design features: findings from the 2009 ITC U.S. Survey.

O'Connor RJ, Caruso RV, Borland R, Cummings KM, Bansal-Travers M, Fix BV, King B, Hammond D, Fong GT.

Nicotine Tob Res. 2013 Nov;15(11):1943-7. doi: 10.1093/ntr/ntt075. Epub 2013 Aug 13.


Misperceptions of "light" cigarettes abound: national survey data.

Wilson N, Weerasekera D, Peace J, Edwards R, Thomson G, Devlin M.

BMC Public Health. 2009 May 8;9:126. doi: 10.1186/1471-2458-9-126.


Smokers' beliefs about the relative safety of other tobacco products: findings from the ITC collaboration.

O'Connor RJ, McNeill A, Borland R, Hammond D, King B, Boudreau C, Cummings KM.

Nicotine Tob Res. 2007 Oct;9(10):1033-42.


Impact of the removal of light and mild descriptors from cigarette packages in Ontario, Canada: switching to "light replacement" brand variants.

Cohen JE, Yang J, Donaldson EA.

Prev Med. 2014 Dec;69:120-5. doi: 10.1016/j.ypmed.2014.08.037. Epub 2014 Sep 16.


Impact of point-of-sale tobacco display bans: findings from the International Tobacco Control Four Country Survey.

Li L, Borland R, Fong GT, Thrasher JF, Hammond D, Cummings KM.

Health Educ Res. 2013 Oct;28(5):898-910. doi: 10.1093/her/cyt058. Epub 2013 May 2.


'Light' and 'mild' cigarettes: who smokes them? Are they being misled?

Ashley MJ, Cohen J, Ferrence R.

Can J Public Health. 2001 Nov-Dec;92(6):407-11. Erratum in: Can J Public Health 2002 Jan-Feb;93(1):18.


Socioeconomic differences in the effectiveness of the removal of the "light" descriptor on cigarette packs: findings from the International Tobacco Control (ITC) Thailand Survey.

Siahpush M, Borland R, Fong GT, Elton-Marshall T, Yong HH, Holumyong C.

Int J Environ Res Public Health. 2011 Jun;8(6):2170-80. doi: 10.3390/ijerph8062170. Epub 2011 Jun 14.


Smokers' misperceptions of light and ultra-light cigarettes may keep them smoking.

Kozlowski LT, Goldberg ME, Yost BA, White EL, Sweeney CT, Pillitteri JL.

Am J Prev Med. 1998 Jul;15(1):9-16.


The impact of cigarette package design on perceptions of risk.

Hammond D, Parkinson C.

J Public Health (Oxf). 2009 Sep;31(3):345-53. doi: 10.1093/pubmed/fdp066. Epub 2009 Jul 27.


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