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J Am Coll Health. 2019 Mar 26:1-5. doi: 10.1080/07448481.2019.1577867. [Epub ahead of print]

Prevalence and reasons for Juul use among college students.

Author information

1
a Kinesiology and Health Promotion, Tobacco Policy, BREATHE , University of Kentucky , Lexington , KY , USA.
2
b Health Promotion, College of Education , University of Kentucky , Lexington , KY , USA.
3
c Data Management & Outcomes, BREATHE, College of Nursing , University of Kentucky , Lexington , KY , USA.
4
d BREATHE, College of Nursing , University of Kentucky , Lexington , KY , USA.
5
e Division of Biomedical Informatics, Department of Internal Medicine, College of Medicine , University of Kentucky , Lexington , KY , USA.

Abstract

OBJECTIVE:

Examine Juul use patterns, sociodemographic and personal factors associated with Juul use, and reasons for Juul initiation and current use, among college students.

PARTICIPANTS:

Convenience sample of 371 undergraduates at a large university in the southeast; recruited April 2018.

METHODS:

Cross-sectional design using an online survey. Logistic regression identified the personal risk factors for current use.

RESULTS:

Over 80% of participants recognized Juul; 36% reported ever use and 21% past 30-day use. Significant risk factors for current Juul use were: male, White/non-Hispanic, lower undergraduate, and current cigarette smoker. Current Juul users chose ease of use and lack of a bad smell as reasons for use. Ever Juul users most commonly endorsed curiosity and use by friends as reasons for trying Juul.

CONCLUSIONS:

Given the propensity for nicotine addiction among youth and young adults, rates of Juul use are alarming and warrant immediate intervention.

KEYWORDS:

E-cigarette; tobacco prevention; young adult

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