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Addiction. 2014 Dec;109(12):2016-7. doi: 10.1111/add.12751.

Commentary on Morgenstern et al. (2014): As channels for alcohol marketing continue to increase, so will alcohol marketing receptivity and youth drinking.

Author information

1
Australian Catholic University, Centre for Health and Social Research (CHaSR), Vic, 3065, Australia. Sandra.Jones@acu.edu.au.

KEYWORDS:

Advertising; alcohol; marketing; receptivity; social media; youth

PMID:
25384935
DOI:
10.1111/add.12751
[Indexed for MEDLINE]

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