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Qual Prim Care. 2014;22(2):81-9.

Exploring consumer values of comparative performance information for hospital choice.

Author information

1
Scientific Institute for Quality of Health Care, Radboud University Medical Center, Scienti?c Institute for Quality of Health Care, Geert Grooteplein 21, 6525 EZ Nijmegen, The Netherlands. ketelaar@radboudumc.nl.
2
Scientific Institute for Quality of Health Care, Radboud University Medical Centre, Nijmegen, the Netherlands.
3
The Dartmouth Center for Health Care Delivery Science, and The Dartmouth Institute for Health Policy and Clinical Practice, Hanover, New Hampshire, USA.
4
Scientific Institute for Quality of Health Care, Radboud University Medical Center, Nijmegen, the Netherlands.

Abstract

BACKGROUND:

In many countries, market orientation in healthcare has resulted in the publication of comparative performance information (CPI). Most of the research in this field is oriented towards the content and the presentation format of CPI while little is known about how consumers value CPI and the use of this information.

AIM:

The aim of this study was to clarify the perceived value that CPI brings for consumers of healthcare. Methods Qualitative research using six focus group interviews. Twenty-seven healthcare consumers were recruited using a mailing list and by personal invitation. Data from focus group interviews were transcribed and thematic analysis undertaken.

RESULTS:

Most participants were unaware of CPI, and valued alternative sources of information more than CPI. Through discussion with other consumers and by means of examples of CPI, respondents were able to express the values and perceived effects of CPI. Numerous underlying values hindered consumers' use of CPI, and therefore clarification of consumer values gave insights into the current non-usage of CPI.

CONCLUSIONS:

CPI is marginally valued, partly because of conflicting values expressed by consumers and, as such, it does not yet provide a useful information source on hospital choice beyond consumers' current selection routines in healthcare. Future research should be more focused on the values of consumers and their impact on the use of CPI.

PMID:
24762317
[Indexed for MEDLINE]

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