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BMC Public Health. 2013 Jun 3;13:534. doi: 10.1186/1471-2458-13-534.

Point-of-sale tobacco advertising in Beirut, Lebanon following a national advertising ban.

Author information

1
Health Policy and Management, Gillings School of Global Public Health, University of North Carolina at Chapel Hill, 1102F McGavran-Greenberg, 135 Dauer Drive, Chapel Hill, NC 27599, USA. ramzi.salloum@unc.edu.

Abstract

BACKGROUND:

The objective of this study was to conduct an audit of point-of-sale (POS) tobacco advertising and assess compliance with an advertising ban in a large district of Beirut, Lebanon.

METHODS:

The audit was conducted 3 months following the ban on tobacco advertising. Trained students observed all tobacco retail outlets (n = 100) and entered data into a web-based form using iPad(®) technology. Presence of tobacco advertisements was assessed to determine compliance with the national advertising ban.

RESULTS:

Among the 100 tobacco retail outlets, 62% had tobacco advertisements, including 7% with a tobacco brand logo as part of the main exterior store sign.

CONCLUSIONS:

POS tobacco advertising is widespread in Beirut despite the national advertising ban. These findings point to an urgent need for the enforcement of the advertisement ban with tobacco retail outlets in Lebanon.

PMID:
23731766
PMCID:
PMC3673907
DOI:
10.1186/1471-2458-13-534
[Indexed for MEDLINE]
Free PMC Article

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