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Pers Individ Dif. 2012 Feb 1;52(3):243-249. Epub 2011 Nov 26.

Why Do People Use Facebook?

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1
Department of Psychiatry, Boston Medical Center 710 Albany Street Boston, MA 02118 Ashwini.Nadkarni@bmc.org.

Abstract

The social networking site, Facebook, has gained an enormous amount of popularity. In this article, we review the literature on the factors contributing to Facebook use. We propose a model suggesting that Facebook use is motivated by two primary needs: (1) The need to belong and (2) the need for self-presentation. Demographic and cultural factors contribute to the need to belong, whereas neuroticism, narcissism, shyness, self-esteem and self-worth contribute to the need for self presentation. Areas for future research are discussed.

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