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Am J Public Health. 2011 Sep;101(9):1666-7. doi: 10.2105/AJPH.2011.300194. Epub 2011 Jul 21.

Best-friend reports: a tool for measuring the prevalence of sensitive behaviors.

Author information

1
Department of Health and Behavioral Sciences, University of Colorado Denver, 80217, USA. sara.yeatman@ucdenver.edu

Abstract

We introduce the best-friend methodology for using surveys to measure the population prevalence of sensitive behaviors. We demonstrate the effectiveness of this tool by comparing self-reports to best-friend reports of sexual behavior and abortion history among young women in Malawi (n = 1493). Best-friend reports reveal higher and more believable estimates of abortion and multiple sexual partners. In contexts in which best friends commonly discuss such behaviors, best-friend reports are an inexpensive and easily implemented tool.

PMID:
21778489
PMCID:
PMC3154247
DOI:
10.2105/AJPH.2011.300194
[Indexed for MEDLINE]

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