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Subst Use Misuse. 2011;46(6):828-35. doi: 10.3109/10826084.2010.538886. Epub 2010 Dec 21.

Jello shot consumption among older adolescents: a pilot study of a newly identified public health problem.

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Department of Community Health Sciences, Boston University School of Public Health, Boston, Massachusetts 02118, USA.


We investigated the extent of jello shot consumption among underage youths. We conducted a pilot study among a nonrandom national sample of 108 drinkers, aged 16-20 years, recruited from the Knowledge Networks Internet panel in 2010 by using consecutive sampling. The prevalence of past 30-day jello shot consumption among the 108 drinkers, aged 16-20 years, in our sample was 21.4%, and among those who consumed jello shots, the percentage of alcohol consumption attributable to jello shots averaged 14.5%. We concluded that jello shot use is prevalent among youths, representing a substantial proportion of their alcohol intake. Surveillance of youth alcohol use should include jello shot consumption.

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