Format

Send to

Choose Destination
Tob Control. 2011 Mar;20(2):169-72. doi: 10.1136/tc.2010.039776. Epub 2010 Dec 15.

Pig's blood in cigarette filters: how a single news release highlighted tobacco industry concealment of cigarette ingredients.

Author information

1
School of Public Health,University of Sydney, Australia.

Abstract

The tobacco industry is not obligated to disclose ingredients and additives used in manufactured tobacco production. This paper describes global reaction to a press release highlighting evidence that porcine haemoglobin ("pig's blood") was sometimes used in cigarette manufacturing while never being disclosed to smokers. The case study illustrates the power of press releases to ignite major interest in tobacco control issues.

PMID:
21172854
DOI:
10.1136/tc.2010.039776
[Indexed for MEDLINE]

Supplemental Content

Full text links

Icon for HighWire
Loading ...
Support Center