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Health Commun. 2009 Apr;24(3):199-209. doi: 10.1080/10410230902804091.

Adapting effective narrative-based HIV-prevention interventions to increase minorities' engagement in HIV/AIDS services.

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1
Department of Psychology, University of Missouri-Kansas City, 4825 Troost, Suite 211, Kansas City, MO 64110-2499, USA. berkleypattonj@umkc.edu

Abstract

Disparities related to barriers to caring for HIV-positive and at-risk minorities continue to be a major public health problem. Adaptation of efficacious HIV-prevention interventions for use as health communication innovations is a promising approach for increasing minorities' utilization of HIV health and ancillary services. Role-model stories, a widely-used HIV-prevention strategy, employ culturally tailored narratives to depict experiences of an individual modeling health-risk reduction behaviors. This article describes the careful development of a contextually appropriate role model story focused on increasing minorities' engagement in HIV/AIDS health and related services. Findings from interviews with community members and focus groups with HIV-positive minorities indicated several barriers and facilitators related to engagement in HIV health care and disease management (e.g., patient-provider relationships) and guided the development of role-model story narratives.

PMID:
19415552
PMCID:
PMC2746743
DOI:
10.1080/10410230902804091
[Indexed for MEDLINE]
Free PMC Article
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