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J Clin Pharm Ther. 2006 Jun;31(3):205-9.

Do pharmacy staff recommend evidenced-based smoking cessation products? A pseudo patron study.

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School of Public Health, University of Sydney, Sydney, NSW, Australia.



To determine whether pharmacy staff recommend evidence-based smoking cessation aids.


Pseudo patron visit to 50 randomly selected Sydney pharmacies where the pseudo patron enquired about the 'best' way to quit smoking and about the efficacy of a non-evidence-based cessation product, NicoBloc.


Nicotine replacement therapy was universally stocked and the first product recommended by 90% of pharmacies. After prompting, 60% of pharmacies, either also recommended NicoBloc or deferred to 'customer choice'. About 34% disparaged the product.


Evidence-based smoking cessation advice in Sydney pharmacies is fragile and may be compromised by commercial concerns. Smokers should be provided with independent point-of-sale summaries of evidence of cessation product effectiveness and warned about unsubstantiated claims.

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[Indexed for MEDLINE]

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