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Perception of quality and trustworthiness of Internet resources by personal health information seekers.

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1
Department of Medical Informatics and Clinical Epidemiology, Oregon Health & Science University, Portland OR, USA.

Abstract

OBJECTIVES:

This paper focuses on one dimension of personal health information seeking: perception of quality and trustworthiness of information sources.

DESIGN:

Intensive interviews were conducted using a conversational, unstructured, exploratory interview style.

SETTING:

Interviews were conducted at 3 publicly accessible library sites in Arizona, Hawaii and Nevada.

PARTICIPANTS:

Thirty-eight non-experts were interviewed.

RESULTS:

Three separate and distinct methods used to identify credible health information resources were identified. Consumers may have strong opinions about what they mistrust; use fairly rigorous evaluation protocols; or filter information based on intuition or common sense, eye appeal or an authoritative sounding sponsor or title.

CONCLUSIONS:

Many people use a mix of rational and/or intuitive criteria to assess the health information they use.

PMID:
14728249
PMCID:
PMC1480130
[Indexed for MEDLINE]
Free PMC Article
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