FIGURE 36.3. Taste–odor confusion.

FIGURE 36.3

Taste–odor confusion. This figure is a stylized representation of data reported in Figure 4 of Murphy and colleagues (1977) (rendered with permission from Dr. Claire Murphy) and represents first experimental demonstration of taste–odor confusion. Graph depicts perceived taste magnitude of mixtures of ethyl butyrate and saccharin sipped when nostrils were open versus taste of magnitude of mixtures sipped when nostrils were closed (open symbols). The parameter is concentration of odorant ethyl butyrate. Closed circles represent judgments of stimuli that contained no ethyl butyrate, only saccharin. Dashed line is the line of identity.

From: Chapter 36, A Proposed Model of a Flavor Modality

Cover of The Neural Bases of Multisensory Processes
The Neural Bases of Multisensory Processes.
Murray MM, Wallace MT, editors.
Boca Raton (FL): CRC Press/Taylor & Francis; 2012.
Copyright © 2012 by Taylor & Francis Group, LLC.

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