TABLE 1Age, Mode, and Response Order Effects

Washington, DC, Presented:
First (%)Last (%)Diff. (%)
Auditory
 Young2937+8
 Old1741+24
Visual
 Young3628−8
 Old2213−9

NOTE: Respondents ages 20 to 40 (young) and 65 to 90 (old) were asked, “Which of the following cities do you find most attractive?” The alternative “Washington, DC” was presented in the first or last (4th) position.

From: Measurement: Aging and the Psychology of Self-Report

Cover of When I'm 64
When I'm 64.
National Research Council (US) Committee on Aging Frontiers in Social Psychology, Personality, and Adult Developmental Psychology; Carstensen LL, Hartel CR, editors.
Washington (DC): National Academies Press (US); 2006.
Copyright © 2006, National Academy of Sciences.

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