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Items: 1 to 20 of 96


Will big data yield new mathematics? An evolving synergy with neuroscience.

Feng S, Holmes P.

IMA J Appl Math. 2016 Jun;81(3):432-456. Epub 2016 Jul 11.


Analysis of food advertising to children on Spanish television: probing exposure to television marketing.

Campos D, Hernández-Torres JJ, Agil A, Comino M, López JC, Macías V, Campoy C.

Arch Med Sci. 2016 Aug 1;12(4):799-807. doi: 10.5114/aoms.2016.60969. Epub 2016 Jul 1.


A Neural Mechanism of Preference Shifting Under Zero Price Condition.

Votinov M, Aso T, Fukuyama H, Mima T.

Front Hum Neurosci. 2016 Apr 20;10:177. doi: 10.3389/fnhum.2016.00177. eCollection 2016.


A Dissociation Between Recognition and Hedonic Value in Caloric and Non-caloric Carbonated Soft Drinks.

Delogu F, Huddas C, Steven K, Hachem S, Lodhia L, Fernandez R, Logerstedt M.

Front Psychol. 2016 Jan 29;7:36. doi: 10.3389/fpsyg.2016.00036. eCollection 2016.


The Neuroscience of Consumer Choice.

Hsu M, Yoon C.

Curr Opin Behav Sci. 2015 Oct 1;5:116-121.


The neuropeptide oxytocin modulates consumer brand relationships.

Fürst A, Thron J, Scheele D, Marsh N, Hurlemann R.

Sci Rep. 2015 Oct 9;5:14960. doi: 10.1038/srep14960.


Effects of social sustainability signaling on neural valuation signals and taste-experience of food products.

Enax L, Krapp V, Piehl A, Weber B.

Front Behav Neurosci. 2015 Sep 8;9:247. doi: 10.3389/fnbeh.2015.00247. eCollection 2015.


Anchors as Semantic Primes in Value Construction: An EEG Study of the Anchoring Effect.

Ma Q, Li D, Shen Q, Qiu W.

PLoS One. 2015 Oct 6;10(10):e0139954. doi: 10.1371/journal.pone.0139954. eCollection 2015.


Greater preference consistency during the Willingness-to-Pay task is related to higher resting state connectivity between the ventromedial prefrontal cortex and the ventral striatum.

Mackey S, Olafsson V, Aupperle RL, Lu K, Fonzo GA, Parnass J, Liu T, Paulus MP.

Brain Imaging Behav. 2016 Sep;10(3):730-8. doi: 10.1007/s11682-015-9435-z.


Food packaging cues influence taste perception and increase effort provision for a recommended snack product in children.

Enax L, Weber B, Ahlers M, Kaiser U, Diethelm K, Holtkamp D, Faupel U, Holzmüller HH, Kersting M.

Front Psychol. 2015 Jul 2;6:882. doi: 10.3389/fpsyg.2015.00882. eCollection 2015.


Neuronal Reward and Decision Signals: From Theories to Data.

Schultz W.

Physiol Rev. 2015 Jul;95(3):853-951. doi: 10.1152/physrev.00023.2014. Review.


Society, organizations and the brain: building toward a unified cognitive neuroscience perspective.

Senior C, Lee N, Braeutigam S.

Front Hum Neurosci. 2015 May 19;9:289. doi: 10.3389/fnhum.2015.00289. eCollection 2015. No abstract available. Erratum in: Front Hum Neurosci. 2015;9:411.


Evaluation of TV commercials using neurophysiological responses.

Yang T, Lee DY, Kwak Y, Choi J, Kim C, Kim SP.

J Physiol Anthropol. 2015 Apr 24;34:19. doi: 10.1186/s40101-015-0056-4.


Redefining neuromarketing as an integrated science of influence.

Breiter HC, Block M, Blood AJ, Calder B, Chamberlain L, Lee N, Livengood S, Mulhern FJ, Raman K, Schultz D, Stern DB, Viswanathan V, Zhang FZ.

Front Hum Neurosci. 2015 Feb 12;8:1073. doi: 10.3389/fnhum.2014.01073. eCollection 2014.


Eww she sneezed! Contamination context affects children's food preferences and consumption.

DeJesus JM, Shutts K, Kinzler KD.

Appetite. 2015 Apr;87:303-9. doi: 10.1016/j.appet.2014.12.222. Epub 2014 Dec 31.


More than just two sexes: the neural correlates of voice gender perception in gender dysphoria.

Junger J, Habel U, Bröhr S, Neulen J, Neuschaefer-Rube C, Birkholz P, Kohler C, Schneider F, Derntl B, Pauly K.

PLoS One. 2014 Nov 6;9(11):e111672. doi: 10.1371/journal.pone.0111672. eCollection 2014.


An fMRI study on the influence of sommeliers' expertise on the integration of flavor.

Pazart L, Comte A, Magnin E, Millot JL, Moulin T.

Front Behav Neurosci. 2014 Oct 16;8:358. doi: 10.3389/fnbeh.2014.00358. eCollection 2014.


A dual-systems perspective on addiction: contributions from neuroimaging and cognitive training.

McClure SM, Bickel WK.

Ann N Y Acad Sci. 2014 Oct;1327:62-78. doi: 10.1111/nyas.12561. Review. Erratum in: Ann N Y Acad Sci. 2014 Nov;1328:35.

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