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Am J Public Health. 2012 May;102(5):807-17. doi: 10.2105/AJPH.2011.300459. Epub 2012 Mar 15.

Strong tobacco control program requirements and secure funding are not enough: lessons from Florida.

Author information

  • 1Philip R. Lee Institute for Health Policy Studies, University of California, San Francisco, CA, USA.

Abstract

Florida's Tobacco Pilot Program (TPP; 1998-2003), with its edgy Truth media campaign, achieved unprecedented youth smoking reductions and became a model for tobacco control programming. In 2006, 3 years after the TPP was defunded, public health groups restored funding for tobacco control programming by convincing Florida voters to amend their constitution. Despite the new program's strong legal structure, Governor Charlie Crist's Department of Health implemented a low-impact program. Although they secured the program's strong structure and funding, Florida's nongovernmental public health organizations did not mobilize to demand a high-impact program. Implementation of Florida's Amendment 4 demonstrates that a strong programmatic structure and secure funding are insufficient to ensure a successful public health program, without external pressure from nongovernmental groups.

PMID:
22420813
[PubMed - indexed for MEDLINE]
PMCID:
PMC3325324
Free PMC Article

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