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Mid Valley Dermatology and Cosmetic Surgery Center, Sherman Oaks, California, USA.
Patients with chronic dermatologic conditions desire more information from their dermatologist about their disease and treatment options, including which moisturizers and cleansers to use. The challenge for the dermatologist is how to deliver this information in a time-limited office visit. Several ideas from an office-based practice on how to optimize communication on moisturizers and cleansers are shared. The suggestions include product placement within the office, readily available educational materials that make it easy for office staff to address commonly asked questions, and staff training regarding products that are frequently recommended and educational messages that are to be communicated to the patient to reinforce the dermatologist's instructions. Incorporating these tips into a dermatology practice may provide patients with the desired information and may improve the clinical outcomes of patients with these often challenging dermatologic conditions.
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