A seatbelt-gearshift delay was evaluated in two U.S. and three Canadian vehicles using a reversal design. The seatbelt-gearshift delay required unbelted drivers either to buckle their seatbelts or to wait a specified time before they could put the vehicle in gear. After collecting behavioral prebaseline data, a data logger was installed in all five vehicles to collect automated data on seatbelt use. Next the seatbelt-gearshift delay was introduced. The results showed that the delay increased all 5 drivers' seatbelt use, and that the duration of the delay that produced relatively consistent seatbelt use varied across drivers from 5 to 20 s. When the device was deactivated in four of the five vehicles, behavior returned to baseline levels.