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Psychol Addict Behav. 2002 Dec;16(4):318-24.

Desired image of power, alcohol expectancies, and alcohol-related aggression.

Author information

  • 1Research Institute on Addictions, University at Buffalo, State University of New York, 1021 Main Street, Buffalo, New York 14203, USA. quigley@ria.buffalo.edu


Three hundred thirty-nine college students were surveyed regarding their usual drinking behavior, alcohol expectancies, desired identity of power, and experience with alcohol-related violence. Eight percent indicated having been in a fight in a bar, and 16% indicated having been in a fight while drinking in the previous year. Male heavy drinkers were more likely than female heavy drinkers to experience alcohol-related and bar violence. The belief that intoxication causes one to become aggressive was related to experiencing alcohol-related violence. However, the relationship of alcohol expectancies to alcohol-related aggression was moderated by an individual difference in the desire to be seen as powerful. Results are discussed in terms of cognitive models of alcohol expectancy development and maintenance.

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